Storytelling for Senior Presentations
After working with Hundreds of CEOs and senior managers,
we’ve learned that you only need three things to create a presentation that leaves a mark:
Precision, precision, and precision.
Be precise in adapting your content to your audience.
A winning presentation should be tailored to its audience.
It is important to find out who your prospective decision-makers are, what motivates them, and how to appeal to them.
Presenting before a bank’s board of directors is not the same as speaking before an up-and-coming VC, so a little flexibility can go a long way.
Be precise in crafting a story that suits the speaker's personal style.
We all have our own different backgrounds and strengths.
Some work well with large amounts of text, while others prefer a minimalist approach. Some can move the audience with a heartfelt personal story, while others shine when they strictly stick to business.
The important thing is to match the content to the speaker in an authentic, credible way.
Be precise in the delivery of your content.
Even the most hard-hitting messages need to be delivered properly, taking into account the product, the type of business, and the audience. Some presentations call for eye-catching graphics, while some are best kept simple and elegant.
Charts and numbers can be valuable tools, but they’re most effective when used in moderation.
We can help you package and deliver your content in a compelling and relatable way.
- In the first stage – storytelling – we’ll meet with you to discuss your objectives. We’ll map out your interests and identify the main players, trends, risks, possibilities, and more. This will help us hone in on the core messages that will serve as the backbone of your story and presentation.
- In the second stage, our storytelling team will prepare a stripped-down presentation (no design) according to our 3X3 methodology, to formulate your initial narrative outline. The idea here is to focus on crafting a winning story and not be distracted by graphics or colorful designs. In most cases, a simple brainstorming session is all that’s needed.
- In the third stage we’ll design your presentation to reflect your core messages, personal tone and style, and target audience.
We offer a wide variety of design options.
In addition to PowerPoint, we use special software that allow us to create 3D presentations, advanced animations, and striking graphics.
The combination of high-end design tools and extensive marketing expertise allows us to customize and enrich your presentation in a way that complements your message.
- The fourth stage – rehearsal – is crucial for the presentation’s success. During this stage, we’ll step away from our laptops and work on your frontal presentation skills until you feel comfortable, confident, and ready for battle.
As we said, precision is the name of the game.
With decades of experience working with senior managers around the world, we have the skill and expertise to translate your core messages into an impactful presentation that will dazzle your audience and be sure to leave a mark